aftertheimage merges marketing intelligence and creative problem-solving to produce engaging, memorable and effective communications.

The creation of effective design solutions is a collaborative process of discovery that requires patience, experience and excellent communication. That’s why we begin by listening to you and working with you to identify, prioritize, and refine your business ideas and visions.

Because we operate in a lean and flexible mode, we are able to respond to your marketing and communications needs and create efficient, effective and customized solutions. Once we determine your requirements, we will assemble the ideal team from our trusted and experienced network of experts in copywriting, photography, illustration, and web development, who will come together to produce distinctive and compelling messages that are designed to help you stand out from the crowd.


Kathy Fridstein is the principal and creative director of aftertheimage. With her background in fine art and her experience in marketing, Kathy brings to her design practice, a combination of creativity and business acumen that permeates through in everything she does. She is an experienced professional whose goal is to create thoughtful and innovative design that will communicate and strengthen her client’s image.

Kathy received her MFA from the School of the Art Institute of Chicago and extended her studies in graphic design at the School of Visual Concepts in Seattle. Her fine art experience includes over 20 years of teaching photography and exhibiting her work regionally and nationally. She was one of three artists prominently featured in the show “Altered Images” at the Seattle Art Museum. Kathy initially honed her marketing skills working as the West Coast Admissions Representative for the School of the Art Institute of Chicago. Prior to launching her design firm, aftertheimage, in 2006, she was the director of marketing and in-house designer for the Union Bay Cafe, a renowned and celebrated fine dining establishment in Seattle.

From 2007-2011 Kathy served as Director of Community Outreach for the board of the Seattle chapter of AIGA, the professional association for design. She also chaired the committee that organized AIGA’s participation in the Seattle Design Festival in 2011 and she continues to serve on various committees for the association.